Pricing & Programs
Transparent pricing for publishers, advertisers, and enterprise customers. You pay only when an AI agent actually delivers — no setup fees, no minimum spend, no pixels.
Nexbid offers three programs: Self-Serve (free to start, 10 % standard fee), Founding Customer (CHF 5,000 one-time + CHF 200/mo publisher or CHF 500/mo advertiser, 5 % fee for 12 months), Managed (CHF 1,000/mo publisher or CHF 3,500/mo advertiser). Enriched snippets are billed per delivery: Standard CHF 0.50, Rich CHF 1.50, Premium CHF 3.00. Publishers receive 90 % of gross.
The three programs
Self-Serve
Start free. Pay only when something is served.
- Self-onboarding via dashboard
- Standard enriched-snippet pricing
- Discovery via MCP, sitemap, JSON-LD
- Community support
Founding Customer
5 % instead of 10 % for the first 12 months — and dedicated onboarding.
- 5 % fee for 12 months (instead of 10 %)
- Shared account manager
- Priority onboarding with setup support
- Founding-member status in coalition communications
Managed
For enterprises with a dedicated account manager and custom reporting.
- Dedicated account manager
- Custom scoring + reporting
- GAM integration + enterprise SLA
- Quarterly business review
Enriched Snippet — the billing unit
An enriched snippet is billed when an AI agent integrates structured product data into its answer: price, availability, rating, image. Gross price per snippet depends on the richness of data delivered.
Title + price + availability. Basic mention, suitable for list recommendations.
Standard plus rating, image, and category. Suitable for detailed recommendations.
Rich plus structured reviews, comparison features, ingredients. High-margin verticals (wine, health).
Worked example: 1,000 enriched snippets / month
| 600 × CHF 0.50 (Standard) | CHF 300 |
| 300 × CHF 1.50 (Rich) | CHF 450 |
| 100 × CHF 3.00 (Premium) | CHF 300 |
| Gross | CHF 1,050 |
| Publisher share at 90 % | CHF 945 |
| AdSense comparison at 68 % | CHF 714 |
| 12-month delta | CHF 2,770 |
Frequently Asked Questions
What does Nexbid cost?
Three programs: Self-Serve (free to start, 10% standard fee), Founding Customer (CHF 5,000 one-time + CHF 200/mo publisher or CHF 500/mo advertiser, 5% fee for 12 months), Managed (CHF 3,500/mo dedicated). Enriched snippets are billed per delivery: Standard CHF 0.50, Rich CHF 1.50, Premium CHF 3.00.
When exactly do I get billed?
Per enriched snippet — only when an AI agent integrates structured product data into its answer. No impressions, no clicks, no setup fees outside the programs. You pay only for actual agent deliveries.
How much does the publisher receive?
90% of gross. Nexbid keeps a 10% platform fee (5% for Founding Customers in the first 12 months). On a 1,000 snippets/month mix: CHF 945/mo publisher share — CHF 2,770 more per year than AdSense at comparable gross.
What is the difference between Standard, Rich, and Premium?
Standard (CHF 0.50): title + price + availability. Rich (CHF 1.50): plus rating, image, category. Premium (CHF 3.00): plus structured reviews, comparison features, ingredients. Premium is for high-margin verticals like wine or health.
What does Enterprise cost?
Managed starts at CHF 3,500/month with a dedicated account manager, custom scoring, GAM integration, and quarterly business review. Enterprise from CHF 25,000 setup with individual contract. Contact via /support.
Do I need a minimum budget?
Self-Serve has no minimum — you start free and pay only when something is served. For advertiser campaigns with multi-rail setup we recommend CHF 2,500/month minimum (per PRICING.MIN_MEDIA_BUY_BUDGET).